If you aren’t researching current and future social media trends as a way to enhance your marketing strategy, you are likely losing out a huge opportunity to create conversions, build your email list and improve your lead generation. That’s because social media is one of the best ways to leverage your business, with about 3.5 billion social media users worldwide. You already know your target audience is scouring these platforms and staying active by sharing content and interacting with brands. What’s important is how you leverage this information to get the best......

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